Have you always wanted to design your very own Hot Wheels die-cast toy? Well, now you can thanks to a collaboration between Mattel, Inc. and Milestone, a leading global developer of racing games. Called the Hot Wheels Unleashed Design Battle, this worldwide competition runs from January 14, 2022 – February 14, 2022 and is available from today for PlayStation 4/5, Xbox Series X | S, Xbox One X, Xbox One and Steam. Read more for a video and further information.
Simply put, participants are tasked with designing a design for the Hot Wheels Rodger Dodger-molded model using the in-game Livery Editor. The winning entry will be transformed into a real Hot Wheels toy (scale 1:64) that can be purchased globally from December 2022. If you already have Hot Wheels Unleashed, simply enter the Livery Editor menu to participate in Design Battle.
To inspire the community’s creativity, international artists Van Orton Design and Oskunk have designed their own unique Rodger Dodger vehicles in the game, ”according to the press release.